Case Study: Lenovo
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Event Strategy Group enjoys the privilege of being Lenovo’s Event
Marketing Agency of Record for North America.  Through this
partnership we collaborate with all internal groups involved in 3rd
party event participation and Lenovo-hosted events.  We produce a
full-spectrum of programs, from tradeshows to high-touch prospect
and customer seminars.  Our daily company-wide interaction allows
us to provide not only superior program management services, but
also offer strategic planning.  With a global view of this client’s
needs, we orchestrate large-scale capital purchases of sharable
assets like tradeshow properties, and leverage overall spending
with venues, event organizers and other service providers.